What is ROI?
How to Get a High ROI in Sports Betting?

Return on investment (ROI) is one of the most crucial concepts when it comes to sports betting. This indicator allows you to measure the profitability of your bets and determine whether you’re making a profit or, on the contrary, losing money over the long term. The key to maximizing ROI isn’t about winning every bet, but rather being strategic and consistent, taking advantage of the right opportunities.

What is ROI in Sports Betting?

ROI (Return on Investment) is a key metric in sports betting. It is used to measure how much profit or loss you have obtained in relation to the money you have invested.

It is expressed as a percentage and is calculated with the following formula:

Practical example:

🔹 Imagine you’ve invested €1,000 in bets.

🔹 In the end, your total balance is €1,200, which means your net profit is €200.

🔹 Applying the formula:

📊 This means that for every euro invested, you have earned a 20% return.

If instead of winning, you had ended up with €800 (a loss of €200), the calculation would be:

🚨 A negative ROI indicates that you are losing money, while a positive ROI means that your strategy is profitable.

Using ROI helps you evaluate whether your bets have long-term value or if you need to adjust your strategy.

The Key to ROI: You Don't Need to Win Every Bet

One of the biggest misconceptions about ROI in sports betting is thinking that you need to win every bet to make a profit. The reality is completely different. The goal isn’t to win every bet, but to ensure that the bets you place are profitable over the long term.

ROI measures the efficiency of your bets, not the number of correct wins. That is, you can win less than 50% of your bets and still be profitable if the odds are correctly selected. This is because the key lies in the positive expected value, not the success rate.

Practical example:

Let’s say you place 100 bets of €10 each, which means a total investment of €1,000.

You only win 30 bets, but each one has a quota of 4.00, which means that each correct bet returns you €40 (including the initial bet).
30 correct answers x €40 = €1,200 total earnings.
Total investment: €1,000
Net profit: €200
ROI = (200 / 1000) x 100 = 20%

📊 Conclusion: Even if you lose 70 out of 100 bets, you still get a positive ROI of 20%. This proves that you don’t have to win every bet, but rather bet wisely and select odds that aren’t undervalued by the bookmaker.

The Best ROIs Come from Value Bets

Value bets are the cornerstone of any profitable sports betting strategy. They work by identifying errors in the odds offered by bookmakers.

To better understand this concept, you first need to understand how bookmakers set their odds. In theory, odds reflect the actual probability of an event occurring, but in practice, bookmakers apply profit margins and adjust odds based on market demand. This means that odds are sometimes miscalculated and offer opportunities for smart bettors.

Practical example of a valuebet:

Let’s assume that in a soccer match, a team has a 40% real chance of winning. The fair odds (shared by many bookmakers), without profit margins, should be:

However, a particular bookmaker, for various reasons (market adjustments, errors, inaccurate algorithms), offers odds of 2.80. This is where the value bet comes in, because you’re betting on an event that’s more likely to occur than the odds reflect.

If you always place bets where the odds offered are above the fair rate, you will achieve a positive ROI in the long run, even if you lose many individual bets.

📊Remember: Unlike sure bets, with value bets we don’t look for probability, but rather long-term value.

In this video you can better understand how Valuebets work:

How to Find Value Bets to Boost Your Betting ROI

As we’ve discussed, to achieve optimal ROI, you need to find bets where the probability of winning is higher than the bookmaker’s odds. This means that the bookmaker’s odds don’t accurately reflect the probability of an event occurring. These errors are due to miscalculations by the bookmaker, andthey’re the ones you should exploit.

The problem with these types of opportunities is that they typically last for milliseconds. This small time window makes it nearly impossible for a human to place a bet before the opportunity disappears.

This makes the great challenge of value betting not understanding the concept, but finding it before it disappears. Bookmakers correct their mistakes in live sports quickly, so many value bets last only a few seconds or even milliseconds:

❌ A person can’t detect and bet on odds that last milliseconds… and therefore doesn’t have the ability to make the value bets that are truly worthwhile. ❌

But be careful, because there is technology capable of performing these operations automatically.

This is where BetOven, the #1 automated sports arbitrage software, comes in. This AI constantly monitors bookmakers and detects value bets in real time, before they’re corrected. This way, you can bet with an edge and make the most of every investment opportunity without relying on manual observation.

But then... what ROI can I get from sports betting?

To give you a more concrete idea, let’s look at some real-world yield numbers from the Casumo sportsbook over the past month using BetOven and deduce the average profitability obtained.

📈 Casumo still going strong on Valuebets

Yield on Valuebets: 6,61%
Yield on Surebets: 5,71%

💡 If you had bet €500 on 100 bets, you would have earned €1,655 with Valuebets alone.

✅ Profitability(%) = (1.655€ / 500€) x 100 = +331% 📈

This means that with an initial capital of €500, you could have more than tripled your investment. A solid and stable return, especially if you’re looking for consistency with brokers like Casumo.

Of course, keep in mind that these calculations are approximate and based on averages. Factors such as bookmaker limitations, volatility, and fluctuating stakes may reduce actual returns.

On the other hand, Casumo isn’t the bookmaker with the best returns when using BetOven. Here’s a real-time ranking of the bookmakers with the best results.

Comparison with other investment markets:

When comparing these results with traditional investments like the stock market or cryptocurrencies, the difference is evident.

In the stock market, Warren Buffett, the greatest investor of all time, has an annual ROI of 19%, which is absolutely insane!
In cryptocurrencies, while there are huge gains, there are also periods of prolonged losses and extreme volatility. In other words, the risk is enormous!

On the other hand, well-managed sports bets with BetOven can generate much higher returns in less time. However, like any investment, they require risk management and a well-defined strategy.

How BetOven achieves high ROIs automatically

👉 This is exactly what BetOven, the number 1 automated sports arbitrage software, does:

🔹 Odds Mismatch Detection: BetOven’s algorithm continuously scans multiple bookmakers, identifying value bets and sure bets before the odds are adjusted. This allows you to automatically bet only when there’s a real error in the odds, ensuring you always have the advantage.

🔹 Complete automation: Unlike manual betting, which is slow and inaccurate, BetOven analyzes hundreds of opportunities in seconds and executes optimal bets for you, maximizing your profits without you having to be glued to the screen.

🔹 Risk minimization: You don’t need to rely on hunches or uncertain predictions. BetOven relies on data, statistics, and mathematical models to find opportunities where the bookmaker’s edge disappears and the advantage shifts to your side.

🔹 Accessible professional strategy: What was once a secret reserved for high rollers with access to exclusive tools is now accessible to anyone. BetOven democratizes access to winning strategies, allowing you to play like a pro without the need for advanced knowledge.

While most people continue to bet the way the house wants, you can take advantage of their mistakes and turn the game to your advantage. The question isn’t whether you can win, but whether you’re willing to use the best tools to do so. Stop betting like an amateur and start playing with an advantage. 🚀

Risk Management with BetOven: The Key to Sustaining ROI

Success in sports betting depends not only on finding good opportunities, but also on how you manage your risk. BetOven is designed to protect your capital, as it doesn’t bet randomly, but strictly follows the settings you establish. Therefore, it’s essential that you configure the system according to your risk profile and investment strategy.

If you’re looking to maximize your long-term ROI, value bets are the most profitable option, although they involve greater volatility. However, if you prefer a more stable strategy with consistent profits, BetOven also offers a surebet mode, where safe betting opportunities are identified that guarantee profitability, albeit with a smaller margin.

📌 Comparison for different risk profiles:

Conservative profile (low risk tolerance): Surebets mode, with safe bets and more stable returns.
Moderate profile: Combination of value bets and sure bets, seeking a balance between profitability and security.
Aggressive profile (high risk tolerance): Only value bets, maximizing ROI with the possibility of short-term fluctuations.

The key to achieving a good return is choosing the strategy that best suits your risk tolerance and setting up BetOven accordingly. By sticking to your plan without deviating, you’ll be able to optimize your ROI without exposing yourself to a level of risk you’re not comfortable with.

Watch the following videos to see different examples of strategies used by BetOven users who, depending on their risk profile, have followed one strategy or another to achieve high ROI.

The Best Free Training

If you would also like to learn more about the world of sports arbitrage to maximise your winnings? You will have access to the best Artificial Intelligence Sports Betting Course!

In this training, you’ll learn how to perform automated sports betting trading with the support of the innovative artificial intelligence software BetOven, a tool designed to simplify and optimize your strategy, allowing you to delegate the complex work while maximizing your results.

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